Christopher Michael Yoham

Chris Yoham is a polycultural brand architect, executive creative leader, and founder of Ars Manifold. His career has been shaped by a single, enduring conviction: that building a successful brand is creating something in the consumer’s mind that they see no replacement for — something that speaks truth, and can be of service, create meaningful connections, and ultimately change culture.
 
For more than two decades at Kenneth Cole Productions, Chris served as the creative and strategic architect of one of America's most socially aware fashion brands — holding senior leadership across global brand marketing and creative at the CMO and SVP level. Under his direction, the brand scaled across dozens of product categories and licensed partners globally — overseeing brand strategy and development, retail and experiential design, digital and e-commerce, social impact and cause marketing, content and editorial strategy, product and category development, and producing award winning work that entered the cultural record.

Before Kenneth Cole, Chris built his craft at Donna Karan, Ann Taylor, and The Gap. He has led cross-functional teams across North America, LATAM, APAC, and EMEA, and brings to every engagement a fluency that is genuinely uncommon: the trained eye of a creative director, the analytical discipline of a senior strategist, and the operational command of an executive who has run global organizations at scale.

He is now available for his next C-suite chapter — CMO, Chief Brand Officer, or Chief Creative Officer — at an organization where brand is understood not as a cost center, but as a powerful growth engine within the business.

CLIENTS & PARTNERS

ETHOS

Vision

Know what your goals and objectives are and have a clear plan for achieving them. Keeping your vision at the forefront of the decision-making process allows for flexibility and a readiness to take on obstacles that may get in the way.

Integrity

In leadership, integrity means honoring commitments and staying true to your word through action. It’s a fundamental aspect of value-led leadership and helps build a reputation of trust, engagement, loyalty, and performance.

Empowerment

The responsibility of having power is to empower others. A leader must guide, build trust, and delegate, which creates a culture of confidence that improves the lives of every individual in an organization. 

Passion

You have to have genuine passion for what you do and why you do it. Passion can be infectious and inspire a collective sense of greater purpose and meaning when expressed by leadership. 

Empathy

Empathy is a core component of emotional intelligence and gives us the ability to build genuine personal connections and truly understand our motivations. It is vital to building a strong culture and overcoming challenges. 

Communication

It’s not just what you say, but how you say it. The way you communicate can confuse or inspire. Excellent communication needs to work in all directions and is essential to create positivity and engagement throughout the organization.

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